After reading Cathy Horyn’s insightful piece about the relevance of the internet and fashion’s somewhat lackadaisical response to this I thought I’d post some screen captures from some of my fave websites. They’re not all fashion or necessarily break the mould but they’re all well executed and give a real sense of what the brand is trying to convey_

www.hermes.com [Perfect – you’d imagine the Hermes site to be so stuffy. It isn’t]


www.gramercyparkhotel.com [You just want to stay there]


www.denhamthejeanmaker.com [Super informative and interactive]


www.thefutureperfect.com [Brooklyn-based store – want it all so badly…]


www.maisonmartinmargiela.com [Wrong but what other way could the Margiela site be?]


www.establishedandsons.com [Witty and approachable for an art world site]


www.vanessabruno.com [Just lovely]

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